The quality of the Web site is very important in that companies can attract customers by promoting various features of the Web site. But so far it is not very clear which features of the Web site are of key significance to the performance of an e-commerce company. In response to this problem, this paper attempts to present an integrated view of the relationship between Web site features and firm performance. Some theories throw light on the explanation of the impact of Web site features on firm value, such as TAM, SERVQUAL, CSLC and D&M model. Based on these classical theories, we propose a research model under the framework of D&M model, which posits four aspects influential to Web site success - information quality, system quality, service quality and Web site functions. Each construct is conceptualized, giving descriptive items
Website quality is very important components of online shopping website, this could be because of the perception of website quality directly affects to customers intention to use a site and purchase intention. Website quality components are system quality, information quality, and service quality as a three dimension of website quality . System Quality and Information Quality is evaluated from technical perspective while Service Quality is from Customer perspective . Website quality is very important to generate customer perception regarding to make a successful of quality management practice for social commerce.
System Quality is a quality of technical components of a website, it is the judgement from customers regarding to the quality of the functionality of the system . Before users can access information through website, users first access the website, so system quality is the first impression for the users before they can read all of the information. Some components of System Quality are: Accessibility is the ability for user to access the website without difficulties, Usability is how easy user can operates the website and helping them to finish their task, usability will provide user’s satisfaction, Navigation is clear explanation of the flow of the menu and information.webdesign
Information Quality is defined as an ability of the website to provide excellent quality of information through social commerce website. Online shopping requires many information to persuade customers to buy their products or service . Information Quality is also factor that affects user satisfaction and intention of use.
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